Are you tapping into the hierarchy of needs of your clients?

Abraham Maslow proposed a “A Theory of Human Motivation” which describes a 5-tiered pyramid of the essential needs of all human beings.  Only when the lower tiers are satisfied will a person be able to enjoy the next tier.  The lower tiers include tangible needs such as food, clothing, shelter, personal and financial security, and Read more about Are you tapping into the hierarchy of needs of your clients?[…]

What you should know about a difficult client…

Have you ever heard of the term QTIP?  I am not talking about the stick with two ends of cotton, but the acronym Quit Taking It Personally or QTIP.  Sounds a bit harsh right?  Well, at first, I thought the same thing.  Then I realized, I don’t always know the specifics of what is going Read more about What you should know about a difficult client…[…]

What you should know about networking…

If you are like me, networking isn’t one of my favorite things to do.  When I first started out attending networking groups my elevator speech was all over the place, I couldn’t explain why I was better than the internet, and I would get frustrated seeing the people in my networking groups post their vacation Read more about What you should know about networking…[…]

This mistake may be the pitfall of your travel business…

I was reading an article the other week where this guy decided he wanted to start an online travel agency to just sell cruises.  He hired a website designer who built him what he wanted.  He advertised all over the internet, and did several forms of marketing.  Within 18 months of launching his business, he Read more about This mistake may be the pitfall of your travel business…[…]

Consistency, Courtesy, and Problem-Solving…Oh My!

All the business books I have read include is a section about standards. Standards are what help your business grow. If you think about many of the businesses that you patronize, you go there time and time again because you have become accustomed to the service they provide. You know that it will be consistent Read more about Consistency, Courtesy, and Problem-Solving…Oh My![…]

Do people know EXACTLY where to find you?

I got up in front of seven women and started my 30-second elevator speech. As I was giving the speech I noticed a lot of confused faces, as they were expecting me to talk about what I was going to present on at this live event. When I finished the elevator speech I asked them Read more about Do people know EXACTLY where to find you?[…]

3 Tips on How to start the conversation

Being present and showing up, gets results.  The End!  I hope you enjoyed this newsletter.  I wish it was that easy, right?  It is not.  Showing up and being present is just one step.  Once you are there you have to engage people.  Engaging people can be tough, especially if you are nervous or anxious Read more about 3 Tips on How to start the conversation[…]

I’m going to tell you what to WRITE….

Let Me Tell You What To Write About   There is so much about travel out there in newspapers, articles, the Internet, etc.  You can get ideas of what to write about just by opening your inbox, if you are subscribing to various travel websites including those that cater to travel agents.  When you do Read more about I’m going to tell you what to WRITE….[…]

What EMAILS are you sending?

What is an electronic newsletter?  An electronic newsletter is a newsletter you send out to your clients via email with VALUABLE information.  Many travel agents are already sending emails to their clients about upcoming promotions for various suppliers, but let’s be honest, we all can only take so many of them.  I get promotion after Read more about What EMAILS are you sending?[…]