A Promise for 2019

2018 was an amazing year for the travel industry.  You may have seen your travel business grow as I had seen mine double!  The amount of people who were requesting vacations was just pouring into the travel agency.  We helped hundreds of people in 2018 find that perfect vacation, and one of the best parts Read more about A Promise for 2019[…]

What to do when Potential Clients are in the “Contemplation Phase”

Did you know that people know travel agents exist?  People think they need they need a travel agent to help plan their vacations?  But, did you know they do not know what you do for them?  I have heard this a lot from people when they find out I am a travel agent.  “I was Read more about What to do when Potential Clients are in the “Contemplation Phase”[…]

Are your advertisements PURPLE COWS?

I am reading this amazing book, which I will tell you the name at the end of the article because I don’t want you to click off way too quickly.  In this book, the author briefly talks about their grumble with businesses who advertise in newspapers, one in particular which I won’t name.  You see, Read more about Are your advertisements PURPLE COWS?[…]

Are you tapping into the hierarchy of needs of your clients?

Abraham Maslow proposed a “A Theory of Human Motivation” which describes a 5-tiered pyramid of the essential needs of all human beings.  Only when the lower tiers are satisfied will a person be able to enjoy the next tier.  The lower tiers include tangible needs such as food, clothing, shelter, personal and financial security, and Read more about Are you tapping into the hierarchy of needs of your clients?[…]

What you should know about a difficult client…

Have you ever heard of the term QTIP?  I am not talking about the stick with two ends of cotton, but the acronym Quit Taking It Personally or QTIP.  Sounds a bit harsh right?  Well, at first, I thought the same thing.  Then I realized, I don’t always know the specifics of what is going Read more about What you should know about a difficult client…[…]

What you should know about networking…

If you are like me, networking isn’t one of my favorite things to do.  When I first started out attending networking groups my elevator speech was all over the place, I couldn’t explain why I was better than the internet, and I would get frustrated seeing the people in my networking groups post their vacation Read more about What you should know about networking…[…]

This mistake may be the pitfall of your travel business…

I was reading an article the other week where this guy decided he wanted to start an online travel agency to just sell cruises.  He hired a website designer who built him what he wanted.  He advertised all over the internet, and did several forms of marketing.  Within 18 months of launching his business, he Read more about This mistake may be the pitfall of your travel business…[…]

Consistency, Courtesy, and Problem-Solving…Oh My!

All the business books I have read include is a section about standards. Standards are what help your business grow. If you think about many of the businesses that you patronize, you go there time and time again because you have become accustomed to the service they provide. You know that it will be consistent Read more about Consistency, Courtesy, and Problem-Solving…Oh My![…]

Do people know EXACTLY where to find you?

I got up in front of seven women and started my 30-second elevator speech. As I was giving the speech I noticed a lot of confused faces, as they were expecting me to talk about what I was going to present on at this live event. When I finished the elevator speech I asked them Read more about Do people know EXACTLY where to find you?[…]

I’m going to tell you what to WRITE….

Let Me Tell You What To Write About   There is so much about travel out there in newspapers, articles, the Internet, etc.  You can get ideas of what to write about just by opening your inbox, if you are subscribing to various travel websites including those that cater to travel agents.  When you do Read more about I’m going to tell you what to WRITE….[…]